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Amazing Resource Makes Content Syndication Easy

Just found the most amazing resource.  Kim Roach from BuzzBlogger.com has put together a list of over 500+ sites to place content. If you are always looking for places to get your content posted to, definitely check out her blog post here: Awesome Resource If you need someone to do the heavy lifting and get your content published on some of those sites, give us a call! Incoming search terms:content syndicationrusty and kim roach carlsbad ca

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How to find the best article marketing sites for your niche!

Go where your customers are!  Ever feel like you are spinning your wheels and just hoping and praying that the SEO strategies you are doing are actually working?  We already covered that one factor in determining what article directory sites are the best in terms of getting urls indexed quickly, but what if your client wants not only backlinks, but also traffic?  How can we determine if a site will also send traffic!  One easy way is using Google Adwords Display Network with Managed Placements.  Basically you create an ad based on your keywords and main target and then set up specific sites in the display network that you want to test.  Start with choosing all of the basic sites you can get content placed on easily such as ezinearticles.com, hubpages.com and squidoo.com.  Set your dollar amount per click pretty high so you can get as many impressions and clicks as possible.  If budget is a concern, then set the campaign to have a specific start and stop date.  After you have it set up, let it run for a few days or a week or so.  Go back and look at the number of impressions and number of clicks.  What (more…)

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Best use of a marketing budget of $500

One of the most difficult things to do when starting out in SEO is to determine how to allocate the resources you have to guarantee the best ROI (return on investment).  Ecommerce store owners have a harder time of it as they are trying to spread their marketing dollars out across literally hundreds of keywords for all of the products on their stores.  Many times clients send us lists of hundreds of keywords and want to know how to best narrow the list down and how to best allocate the resources they have.  Here is what we tell them. 1. Narrow your keyword list to 5 keywords.  With a budget of $500 per month, it is best to focus on a short list of 5 keywords.  You can much easier track your results and get results quicker which will in turn open up your budget to focus on more keywords.  To avoid getting a penalty from google you will want to have 5 keywords but only 2-3 urls.  This means that you will need to have some of the keywords be variations of the main keyword.  First step is to narrow your list to a short list of 20-40 keywords.  (more…)

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10 Quick Tips to Increase the Conversion Rate of your Website

Want to see how to quickly improve the conversion rate of your site?  The easiest way to see if your site is measuring up with your competitors is to take some screen shots of specific features that are on your site and on your competitor’s sites and to paste them all together into a word doc side by side.  You can then easily see what others are doing in your same market and get the creative juices flowing to do what they are doing even better! 1. Do a Google search for your top keyword and open new tabs or windows for the top 10 sites. 2. Open up Microsoft Word or other similar program. 3. Take screen shots or use SnagIt and copy the different sections of your site and the your competitor’s sites and paste them into your Word doc. Areas to check: 1. Top Navigation bar.  Check to see if you have too much white space.  What things are above the fold on your competitor’s sites that you don’t have above the fold.  Do you have an 800 number?  Do you have a top navigation link map that links to the top sections on your site? Do you (more…)

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Web 2.0 Blogging Strategy for 2010

Link wheels, web 2.0 sites, Hubpages, Squidoo… all the big craze but what actually works?  Some say to use web 2.0 properties as the search engines love them and they get spidered early and often.  Others say why bother as you don’t actually own them and your web 2.0 property can get banned and deleted at any time. When to use them. Web 2.0 properties have two purposes.  Ranking and links.  First for ranking.  If when you do a search for a long tail keyword and a web 2.0 property shows up in the search results, then that means that there is little to no competition for that keyword and it will be easy for you to also build a web 2.0 property and also get ranked for that keyword.  Second for links.  There are a lot of tools that allow you to research the backlinks of your competitors. If during this research, you find that your competitors have web 2.0 properties in their backlink profile, then you should too. These are some of the easiest links to go after and most can be gotten in a few hours of work… or less if you outsource it! How to use them. (more…)

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Keyword Competition Report

People are asking so we thought we would explain exactly what is included in one of our newest services: Keyword Competition Reports A keyword competition report is a report that clearly shows you exactly where your site is weak and how you need to improve to dominate the search engines for a specific keyword.  What we do is we analyze your site and compare it against your top 10 competitors for a specific keyword.  We take over 20 different factors into consideration and allow you to see how your site stacks up against your competition for each of those 20 factors.  Each item that we compare your site with tells us exactly what types of links we need to build to get your site into the #1 position in the search engines.  Have you been building links for a while but feel like you are just not getting anywhere?  Have you hired other SEO agencies and are frustrated with the lack of direction and the cookie cutter approach to link building?  Would you like to know exactly how many links and the potential cost analysis of what it will take to achieve top rankings?  Does your boss need to know (more…)

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Article Marketing Strategy for 2010

Recently here at StartRankingNow we have been running a test to see what exactly are the best article directories to submit articles to.  There are many sites that will provide a list of the top 10 article directories to submit articles to based on Page Rank, but just because a site has a PR of 4 on their home page, does not mean that it will be valuable or profitable for you to submit your articles there.  As we literally submit hundreds of articles per month to the article directories, we have run a test to find out which article directories get indexed by Google the fastest without having to do any external link building.  What we did: We submitted 100 articles to each of the article directories over a 3 month period.  Within 30 days of submitting the articles and the articles being published, we checked all of the submissions to determine  if the urls generated by the article submissions were indexed in Google.  We gathered the data and determined what percentage of the urls were indexed. Here are the results: Ezinearticles.com 100% Buzzle.com 100% Goarticles.com 89% Articlebase.com 91% A1articles.com 100% Articleblast.com 90%  Articlefeeder.com 96% Articlerich.com 83% Thefreelibrary.com 89% (more…)

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Lessons in Usability from Apple.com, Dell.com, and Bestbuy.com!

 Lessons in Usability from Apple.com, Dell.com, and Bestbuy.com! 1.  Put your customers first in site design. 2.  Guide your customer’s actions. 3.  Write on-site content that appeals to the emotions and needs of the customer. Put Your Customer’s First in Site Design Apple.com Is there any question what Apple.com is trying to sell?   What action do you think Apple.com is trying to get its users to take when they land on their website? With the recent launch of the Ipad, Apple is doing everything they can to promote their new product to maximize sales.  They also know that due to the recent launch, most people that will be visiting their website will be looking for one thing: the Ipad.  They are putting their users first and designing their website in such a way to make it extremely easy for their customers to find exactly what they are looking for.  This is a great example of putting your customers first in site design.  Apple anticipated what their customers were going to be searching for on their site and made it dead easy to find it. Dell.com Very first questions to ask is who are they targeting and what are they (more…)

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