When you are putting together your SEO strategy it is important to understand that one of the most important steps is diversity. This means that not only should you be diversifying the keywords you are writing about, and the url’s you are pointing too, but also the places you are posting your content. The best way to keep track of each of these things is to create a simple Excel spreadsheet listing each article you post, the keywords used, the url’s you are pointing to and the place you are posting the article. This way you can have a clear picture of what you have accomplished and what you need to focus on.
It is very important to use different keywords so that you are maximizing your SEO strategy. This will help make your articles more appealing to the search engines and will help your site show up under many searches instead of just one or two. It is a good idea to use multiple keywords in your SEO strategy because certain keywords will have less competition than others and will move up in the search engine results faster than others. This will help to increase the traffic to your website as quickly as possible. The more traffic you get to your site the more products you will have the opportunity to sell.
Another way to diversify within your SEO plan is to point articles to different pages of your website. The more url’s you can have listed on the search engines the better. As you add content to each of these pages you will see them move higher on the search results. If you make the mistake of having all of your articles point to your home page you will be missing out on an important part of your SEO strategy.
It is also important to remember to post your articles to different sites, blogs and directories. Mixing up where you post your content is just as important as writing interesting content. This will also help your site show up on the search engines and give you exposure to different customers. Think about it, just as some people only use Google to do their internet searches, some people may only use Hubpages or EzineArticles to search for information online. By diversifying where you post your articles you are able to reach many more customers.
It is important to understand that diversity is one of the key ingredients to any great SEO strategy. There are a number of things to remember to diversify: keywords, url’s, and the places you are posting content. Understanding the importance of diversifying your SEO strategy is one of the key steps to your SEO success. It is also important to keep a clear picture of what you are doing and where things are being posted whether you are doing your SEO or if you decide to outsource these tasks. SEO can be time consuming, but it is one of the best ways to get higher rankings on the search engines and increase traffic to your website.