Google Adwords | StartRankingNow

04 Jan 2012

Google AdWords – How to Get Started

Upon taking a first glance at Google AdWords one might feel a bit nauseous and maybe even dizzy almost immediately upon logging in. While creating Google AdWords campaigns is a crucial part to many online businesses it may seem like a completely overwhelming task to learn and understand. The best way to approach this type of project is to start with small tasks in order to work up your momentum. You can also find a lot of instructions within the Google AdWords application that you may want to look at before starting. Once you are ready to start building your AdWords campaigns it is important to create a complete list of keywords to target for your advertising. It is important to create small lists of related keywords in order to make them as relevant as possible to the search results. Having one ad campaign with a huge list of keywords is definitely the wrong way to go. If you have multiple ad groups with shorter keyword lists it will prove to be a much better strategy for your AdWords campaign. This will make your ads much more relevant to searches and will maximize their effectiveness. Another important thing to remember (more…)

18 Dec 2011

How to find the best article marketing sites for your niche!

Tags: google adwords, Internet Marketing Strategy, SEO strategy
Posted in SEO | Leave a comment

Go where your customers are! Ever feel like you are spinning your wheels and just hoping and praying that the SEO strategies you are doing are actually working? We already covered that one factor in determining what article directory sites are the best in terms of getting urls indexed quickly, but what if your client wants not only backlinks, but also traffic? How can we determine if a site will also send traffic! One easy way is using Google Adwords Display Network with Managed Placements. Basically you create an ad based on your keywords and main target and then set up specific sites in the display network that you want to test. Start with choosing all of the basic sites you can get content placed on easily such as ezinearticles.com, hubpages.com and squidoo.com. Set your dollar amount per click pretty high so you can get as many impressions and clicks as possible. If budget is a concern, then set the campaign to have a specific start and stop date. After you have it set up, let it run for a few days or a week or so. Go back and look at the number of impressions and number of clicks. What (more…)